Xbox Elite

Controller

Developing an Elite Xbox Product Line

Stuart led the team that built an Elite Controller product line for Xbox. The controller was a huge market success; it achieved over twice its expected sales, and won the Red Dot "Best of the Best" International design award. Industry Experts rated the Elite Controller 4.5 out of 5 stars, and after its launch, it sold on Amazon for $365 - nearly two and a half times its suggested retail price.